Gio Reyna is a massive fan of artistic graphics. However he doesnt like the graphics being to over complicated. The idea with gio was to design multiple different design throughout the season and let gio determine which style is his favourite. Eventually gio decided that he prefers 1 or 2 images of himself on the graphic, keeping the graphic clean yet unique.
As shown below, we shifted the strategy in focusing in on just one image of gio, making the matchday information clear in different ways, yet making each graphic different and unique to his requests.
